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商品編號: 9-711-546 出版日期: 2011/06/15 作者姓名: Yoffie, David B.;Kim, Renee 商品類別: Other 商品規格: 10p 再版日期: 2013/03/01 地域: United States 產業: Retail trade 個案年度: 2000 - 2011
商品敘述:
In 2011, Walmart was the world''s largest company, with $420 billion in sales and operations in 14 countries. Yet it found itself searching for the right growth strategy moving forward. U.S. same-store sales had declined for eight consecutive quarters, and Walmart was increasingly becoming dependent on international sales. Meanwhile, intense competition came from various players, ranging from general discounters to dollar stores to online retailers. What should Walmart do as its traditional markets and core competencies no longer ensure the kind of growth that it had enjoyed for decades in the past?
涵蓋領域:
Competitive advantage;Core competencies;Strategy execution;Growth strategy;Incubators;Financial statements;Strategic positioning
相關資料:
Case Teaching Note, (5-711-547), 4p, by David B. Yoffie, Renee Kim
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